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Lane Crawford is the leading specialty retailer in Asia, offering its patrons a large catalogue of designer label luxury goods with stores located in Hong Kong and China. Lane Crawford, as a well-known luxury retailer, understood that they needed to ensure that their move into online did not dilute their brand, while at the same time offering up the same level of customer experience synonymous with their long standing image. Lane Crawford began with the goal of moving onto online and reaching a global audience.
Lane Crawford approached Desto with the task of implementing an eCommerce platform based on Oracle Commerce ATG solution. Since the beginning of our relationship, Desato has been working with Lane Crawford to continue enhancing its eCommerce store with top tier Omni Smart Channel experience.